Sources: Apple has started selling its own ad inventory for Apple News; publishers will get a 70% cut of the ad revenue generated by Apple within their articles (Sara Fischer/Axios)

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Sara Fischer / Axios:
Sources: Apple has started selling its own ad inventory for Apple News; publishers will get a 70% cut of the ad revenue generated by Apple within their articles  —  - Apple has been selling its own ad inventory in search and within its App Store for a while.

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3. Sources: Apple has started selling its own ad inventory for Apple News; publishers will get a 70% cut of the ad revenue generated by Apple within their articles (Sara Fischer/Axios)